Picsart – Events & Activations
Role: Creative and Design Direction
As Picsart continues to take on the big fish, our executive team are invited to more and more events. The last two years have seen us attend some of the biggest events in the digital space. Here’s some of the work the in-house team has produced for minimal budgets and tight timelines.
Picsart x Web Summit.
We created a video to accompany our CEO on stage at Web Summit 2023 in Portugal. The brief was to show the power of AI paired with human creativity. With a very limited budget and time, we pulled together the story of how a small business could use Picsart AI to design and market “Catch of the daiy“, a custom tinned fish inspired by Portugal’s patchwork tiles and love of sardines.
We brought the tins off the screen and into the city of Lisbon itself, featuring a much sweeter and Swedish-kind of fish to avoid a smell-tastrophe. The tins drove to a landing page which let attendees explore the power of Picsart.
firstminute x Picsart.
We were invited to sponsor the visuals for an exclusive event with firstminute capital. Firstminute is a seed fund backed by over 130 unicorn founders and a world-class community. The event was to mark the start of their 2023 summit.
Hosted at Frameless, the UK’s largest multi-sensory projection gallery, we used projection mapping to visualise Firstminute’s investment portfolio as co-branded solar system experience.
